She is 5’6”, has never been married, and has long brown hair and blue eyes.
And a lot of the time, you’re not just talking to one person behind each profile - you could be exchanging messages with a circle of fraudsters acting together, according to KIS Finance.
Serious fraudsters sometimes even create further fake profiles and use them to be rude to you, all to make the main fake profile seem more desirable.
Nancy*, a 47-year-old single mother from North Yorkshire was conned out of over £350,000 that way: “I wasn't comfortable, and then I got so far in I couldn't get myself out, and I didn't want to walk away having lost £50,000 or what-have-you, so you keep going in the hope that you're wrong and this person is genuine,” she explained to the BBC.
Nancy is now facing bankruptcy, and although her case is extreme, the average victim of online dating fraud loses £10,000 according to Action Fraud.
Watch out for inconsistencies and repetition too - if you’re talking to a team of scammers, they’re bound to forget what’s previously been said and slip-up occasionally.